Director, Go To Market Strategy
We are partnered with a company that specializes in supply chain consulting, software, and fourth-party logistics. As the Director - Go To Market Strategy, you will own the end-to-end launch strategy and execution for the North American market. This is a highly visible leadership role, interfacing with cross-functional teams—including Product Development, Sales, Marketing, Solution Delivery, and Technology Partners—to ensure successful product deployment and market adoption.
Position Highlights
• Title: Director, Go To Market Strategy
• Direct Hire
• Global company that specializes in supply chain consulting, software, and fourth-party logistics
• Location: Atlanta, GA
Background Requirements
• Bachelor’s or master’s degree in Industrial Engineering, Information Systems, Computer Science, Supply Chain, Business Administration, or a related field or equivalent work experience
• 8+ years of experience in product commercialization or product management roles within the supply chain software industry with emphasis on transportation and logistics
• Proven track record of leading successfully launching and scaling enterprise-level software solutions in the US
• Experience leading and collaborating with cross-functional teams, with a focus on aligning product development, marketing, sales, and customer support
• Strong technical background and understanding of supply chain optimization, transportation management, and network design. Expertise in product management, technical development and delivery of software applications and positioning them for market success
• Experience in leading product launches for SaaS or cloud-based supply chain solutions
Job Responsibilities
• Lead development of the commercialization strategy and implementation, covering the complete range from e.g. definition of ideal customer profile and target segments
• Go-to-Market planning with marketing measures and sales activities, sales process resulting in closing deals/winning customers
• Drive the commercialization process from product concept to market success, ensuring all aspects of product readiness, including technical, marketing, sales, and customer support requirements
• Partner with Marketing and Sales to create compelling value propositions, sales collateral, and demand generation strategies
• Conduct market research to identify customer needs, competitive positioning, and industry trends
• Lead and mentor a cross-functional team of marketing, product marketers, sales and solution architects to achieve commercialization goals
• Define and monitor key performance indicators (KPIs) for product launch success, including market adoption, customer satisfaction, revenue growth, and scalability
What is Being Offered
• Competitive Salary, Health Benefits, PTO
If you are interested and qualified, please send your updated resume as a MS Word document, and how you fit this specific position to jim.guerrera@SCNteam.com.
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